Bob Financial Solutions Limited Recruitment For The Post Of Customer Engagement Manager In Mumbai

Role & Responsibilities: Key highlights of the role are listed below (purely indicative and not limiting):
As part of the Marketing team, the person would spearhead the Customer Experience initiatives for the company towards digital acquisition, continuous engagement and driving customer LTV
1 Develop and execute strategic onboarding, educational and engagement campaigns via appropriate marketing channels (website, email, In-App / Push, Social, Programmatic, etc) targeting segmented customers across all lifecycles
2.

Develop Marketing Automation & drip marketing capabilities for campaigns on owned media including website, mobile app and so on with focus on constantly upgrading activation and usage strategies
3 Manage the corporate Website and plan/execute all digital marketing, including SEO/SEM, marketing database, email campaigns towards driving traffic/ conversions
4 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.


5 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Job specific skills: Applicants should possess the following attributes:
1 Excellent communication and interpersonal skills to work across teams; creating and delivering customer value propositions
2.

Ability to work in disruptive business environment in the context of a rapidly evolving industry
3 Exceptional ability to think strategically, challenging the status quo to deliver innovative ideas, thus resulting in competitive advantage

Educational Qualifications: Graduate / Post Graduate / Professional Degree with specialization in Marketing

Minimum Experience: Minimum of 5 Years of experience

Age Limit: Maximum Age on the last date of application: 50 Years as on date of receipt of Application

Bob Financial Solutions Limited is looking for MBA / PGDM / MBM , MCA , M.A. , M.E. / M.Tech , Diploma , LLB , LLM , M.Arch , M.Com , M.D. , M.Pharma , M.Phil , M.Sc , MHM profile candidates.