Omnichannel Orchestration Engine Operations Consultant Job In Lilly In India, Bengaluru / Bangalore

As Lilly strives to achieve these objectives, we have embarked on building and in-housing a state-of-the-art u201Cnext-best action recommendation engineu201D platform to enable more agile sales and marketing operations This platform will- ingest a wide variety of data sources,- run advanced personalized marketing models- and integrate seamlessly with all other Lilly SF and marketing operations platformsto provide recommendations on u201Cwhat should we do nextu201D to the sales and marketing teams at the individual doctor level, enabling better decision making and improving customer experienceAs part of this team, we are excited to welcome highly experienced business technology operations and solutions professionals who will lead the operational execution and continuous enhancement program for the omnichannel recommendation engine platform (VERSO) which will drive SF and marketing campaigns for Eli Lilly USAMandatory Requirements:

• Bacheloru2019s degree, preferably in Engineering, operations management, information systems
• At least 5 yearsu2019 hands-on experience with leading the execution of complex commercial operations programs, using a wide variety of tools and technologies (Veeva, SFMC, Adobe)
• Recent experience of at least 1-2 years with integrating AI/ML-driven recommendation engines to automate these operations (working closely with data science and IT groups)
• At least 3+ years with project/program management delivery accountability, and 2+ years with direct people management responsibilities
• Significant hands-on experience of the digital marketing ecosystem (customer data, analytics, content creation and management, A/B testing etc)
• Strong understanding of how technology-driven data management and analytics drive better personalized marketing campaigns
• Experience, with certifications, of leading project management on large marketing programs in Agile/Scrum setups, using JIRA or other relevant platforms
• Strong communication and change management skills to enable successful delivery in a dynamic environment in a large matrixed team and virtual work for a large part of 2021

• MBA or Masters degree in Business specializations, esp in Operations and/or Marketing
• Advanced certifications in Process Improvement (Lean Six Sigma etc)
• Product development leadership in digital marketing operations and/or personalization
• Prior experience with executing (and managing) US pharmaceutical digital marketing operations (how emails, web, P2P channels are used for marketing to doctors) and specific services (Epocrates, Medscape, Doximity etc), either with an agency or through in-house service centers

Lilly is looking for .

Lilly is looking for Any Graduate / Post Graduate profile candidates.