Job Details
Job Responsibilities ' Researching content and target consumer trends to ensure that content is relevant and appealing ' Creating valuable content that drives traffic to websites, engages with users & drives conversions ' Developing content strategies to effectively reach the desired target audience and marketing goals ' Creating content for social media (ad copy, captions and YT video) ' Proofreading and editing content before publishing.
' Ensuring that SEO and SMO strategies are effectively implemented ' Managing content calendar and ensuring that the content remains consistent across all platforms ' Keeping up to date with content trends, consumer preferences and advancements in SEO Requirements ' Bachelor's degree in literature, journalism, marketing, communications, or similar ' 2+ years of experience in content creation or content marketing.
' A portfolio of published work ' Excellent written and verbal communication skills ' Strong creative marketing, advertising, and web copywriting skills is a MUST ' Strong understanding of SEO, SMO, and PPC content ' Knowledge of content and consumer trends.
' Good knowledge of various content platforms such as social media, blogs, and print media